All right, come sit with me for a second because this is the part that most new coaches completely skip, and it’s exactly why they feel confused, unaligned, or “stuck” before they even start.

We’re going to talk about niche clarity, but I’m not going to give you the same advice like everyone else says like “find your passion.”
No. We’re going to do this the smart way and profitable way.

 Let’s break this down.

Identify Your Niche

Step 1: Write Down Your Lived Experience + Skills

So what you’re going to do is grab a notebook and get honest about:

• What have you overcome?

• What have people always asked you for help with?

• What do you know how to do that others struggle with?

• What have you actually lived, learned, or navigated?

Coaching niches come from real life, not theory.

If you lived it → you can teach it.
If you mastered it → you can guide someone else through it.

Step 2: Identify the Problem You Can Solve

Now I want you to shift your mindset,

Because most beginners come in thinking of coaching like this: 

“I need a topic.”
“I need a niche category.”
“I need to sound professionl.”

No.
No.
And NO again.

People don’t buy coaching because of the topic.

People buy coaching because they want relief.
They want clarity.
They want a specific result.
They want a transformation.

Your job is to show them that you can guide them from:

Where they are now → to where they want to be.

That’s a problem-solver.
That’s a coach.
That’s who you are.

So ask yourself the REAL question:

👉 “What transformation can I help someone make?”

This is the core of your niche.

Let me give you some deeper examples so you can FEEL the difference:

Example 1: Not a topic → a transformation

Topic:
“Routines for moms”

Transformation:
“I help moms create routines that actually work — so they can feel calmer, more organized, and less overwhelmed.”

See the shift?
One is information.
One is life-changing.

Example 2: Not “hair tutorials” → a coaching promise

Topic:
“Hairstylist success”

Transformation:
“I help new hairstylists get their first clients without feeling lost, shy, or invisible.”

Now you’re coaching.
Now you’re solving a problem.

Example 3: Not “digital products” → clarity + income

Topic:
“Digital product creation”

Transformation:
“I help beginners launch their first digital product, step-by-step, even if they feel like they have no ideas.”

That’s a result someone will pay for.

Example 4: Not “self-love” → a life shift

Topic:
“Confidence and healing”

Transformation:
“I help people get their confidence back after a breakup — so they can feel like themselves again.”

Clear.
Emotional.
Powerful.

Why This Matters (Let’s break it down)

When you choose a “topic,” people get confused because it’s too broad.

But when you choose a problem, people say:

“That’s me.”
“I need that.”
“I’ve been struggling with this for months.”
“I want that transformation.”

This is what attracts clients.

Clients buy RESULTS, not topics.

Need help identifying your problem? Use these tools.

1. The Newbie Blogger AI

Inside the find Your Perfect Niche tools, plug in:

“Help me identify 3 transformations I can coach someone through based on my skills and experiences.”

It will map out:

• your strengths

• your lived experience

• your unique angle

• your audience

• your transformation

It’s literally built for clarity-seekers.

2. ChatGPT Prompt (Copy + Paste)

“Here are the things I’ve experienced, overcome, or learned. Based on this, what problems am I qualified to help someone solve? Give me 10 transformation-based coaching ideas.”

Boom.
Instant clarity.

3. TikTok Search Trick

Type in:

• “I need help with…”

• “How to…”

• “Struggling with…”

This shows you exactly what people in your niche are actively trying to fix.

Step 3: Validate It

OK, so you picked a problem you want to help people solve — good.
But before we build a whole coaching business around it, we need to make sure people actually care about this problem.

This step is your safety net.
Your clarity check.
Your “don’t waste months on something nobody wants” moment.

Here’s how we validate it the smart way:

Google Trends — The Demand Checker

So what you’re going to do is pop your niche or problem into Google Trends.

This will show you:

• Is interest stable?

• Is it growing?

• Is it seasonal?

• Has it been declining?

If the chart is going UP or sitting steady → that’s a green light.
If it’s flat-bottomed or dropping → that’s a red flag.

This keeps you from picking a dead niche.

You’re not choosing a lane.
You’re not picking a label.
You’re not boxing yourself in.

You’re choosing a problem you can confidently solve based on real life, real experience, real skill.

That’s the kind of niche that feels natural.
That’s the kind of niche that attracts paying clients.
That’s the kind of niche that grows with you.

How to Read Google Trends

Google Trends is like a big scoreboard that shows you how many people are searching for something on Google.

You typed in “online coaching.”
Now Google is showing you if people care about that topic.

Here’s how to understand EACH part:

1. The Big Line Graph = “How Popular Is This?”

The line at the top shows you how many people searched for your topic over time.

If the line goes UP:
More people are searching → the topic is getting more popular.

If the line is FLAT:
Not many people are searching → the topic isn’t growing.

If the line goes DOWN:
People used to care more than they do now → interest is decreasing.

In the screenshot:
The line is mostly flat, then jumps at the end.

This means:
✔ Not a lot of interest for a while
✔ But suddenly people started searching more recently
(It could be a trend, a news story, or just a small spike.)

2. The U.S. Map = “Where Are People Searching?”

This map shows which states search for your topic the MOST.

Darker blue = more people searching
Lighter blue = fewer people searching
Gray = no data (basically nobody searching)

For example if these states shows darker blue:

• Florida

• New York

• Texas

• California
  …are searching more than other places.

Which means:
✔ People in these states care more about online coaching
✔ These states could be good places to target your marketing

3. Related Topics = “What Else Are People Interested In?”

This section shows you other topics people search when they search “online coaching.”

These are NOT the same as keywords.
These are the themes people look up when they search for “financial coaching.”

Here’s what each one means:

Dave Ramsey (+120%)

People searching “financial coaching” are also searching for Dave Ramsey.
Why?
Because he’s one of the biggest names in personal finance coaching.

👉 This shows that financial coaching is influenced by his style and teachings.

It tells you:

• People want budgeting help

• People want debt solutions

• People want simple, step-by-step financial plans

Great insight for building your offer.

If you’re creating content, these are GREAT ideas for posts, videos, or blogs.

🔹 Money (+80%)

People are searching for money topics:

• budgeting

• saving

• debt

• income

• money habits

👉 This confirms that financial coaching is still in demand.

🔹 Salary (+80%)

People are looking up:

• salary increases

• income growth

• new job opportunities

👉 Another pain point: people want to earn more.

🔹 Ramsey (personal development company) (+80%)

Again, this ties back to Dave Ramsey and his coaching system.

👉 It shows the “financial coaching” niche is connected to debt-free, budget-focused lifestyles.

🔹 Loan (+80%)

This tells you people are searching about:

• loan options

• loan repayment

• loan consolidation

• interest rates

👉 Huge pain point you can build content around.

4. Related Queries = “What Exact Questions Are People Asking?”

This box normally shows the specific phrases people type in.

🔹 “Ramsey financial coach” (+170%)

This is GOLD.

It means:

👉 People are literally searching for Ramsey-type financial coaches
👉 There is a HUGE interest in this style of coaching
👉 People want a simple, structured, step-by-step financial program
👉 This niche is active, profitable, and growing

This type of query STRONGLY validates the financial coaching niche.

What All of This Means for You

Here’s the simple version:

✔ People are VERY interested in financial coaching
✔ Searches connected to Dave Ramsey are exploding
✔ Topics like money, loans, and salary are trending
✔ This niche has real problems people want solved
✔ This is a high demand coaching niche
✔ If you create content around budgeting, debt, income growth — you’ll attract an audience fast

This is a validated coaching niche with high competition — but also high opportunity.

How to Use This as a Coach (Your Next Steps)

Here’s how I’d coach you:

1. Focus your content on:

• budgeting

• debt payoff

• income planning

• money habits

2. Use simple, step-by-step systems (people expect this from online coaches)

3. Create beginner-friendly content — avoid jargon

4. Add “financial coaching tips” on NetworQ Social to attract followers

5. Build a free group:

“Debt-Free Starter Group” or “Budgeting for Beginners”**

6. Use the trending topics for content ideas:

• “How to pay off loans faster”

• “How to negotiate your salary”

• “Dave Ramsey style budgeting — simplified”

These will get attention FAST.